Marketing Strategy for Success

Personal Growth, Personal Independence The limit is me One day all the employees reached the office and they say a bid advice on the door on which it was written: “Yesterday the person who has been hindering your growth in this company passed away. We invite you to join the funeral in the room that has been prepared in the gym”. In the beginning, they all got sad for the death of their colleagues, but after a while they started getting curious to know who was that man who hindered the growth of the colleagues and the company itself. The excitement in the gym was such that security agents were ordered to control the crowd within the room. The more people reached the coffin, the more the excitement heated up. Everyone thought: “Who is this guy who was hindering my progress: Well, at least he died”. One by one the thrilled employees got closer to the coffin, and when they looked inside the suddenly became speechless. They stood nearby the coffin, shocked and in silence, as if some one had

In the current world, Marketing strategy has professionally changed,Today marketers work hard to ensure that their customers return to purchase from them. Long gone are days when success for a marketer was measured simply in the number of sales made each day. Now in most marketing situations, marketing success is not evaluated only in terms of sales figures but also by how long a marketer can retain customers. Sutisfying Relationship A key objective of marketing is to provide products and services that customers really want and to make customers feel that their business contact with organisation or company is helping to build a good relationship between the two (customer and the organisation). In this way the customer is made to feel as if she or he is a partner in the transaction and not just a source of revenue for the organisation. In the recent years, this has led to the concepts of customer care relationship management which has managed as a strategic approach that ensures that ev

Satisfying Relationship A key objective of marketing is to provide products and services that customers really want and to make customers feel that their business contact with organisation or company is helping to build a good relationship between the two (customer and the organisation). In this way the customer is made to feel as if she or he is a partner in the transaction and not just a source of revenue for the organisation.In the recent years, this has led to the concepts of customer care relationship management which has managed as a strategic approach that ensures that everyone in the organisation understands the value of customers. This should not be the work of the marketer only. Value for customers and marketers: Value refers to the perception of benefits recieved for what someone must give up for. To customers value is often measured by how much they feel they are getting for their money.On the other side of the transaction, the marketer measures value in terms of how much p

Success of a company: The purpose of business is to create and keep its customers. In any company, it’s the customer who determines what a business is for. It’s the customer and he alone, who through being willing to pay for a good or service , convert economic resources in to wealth, things in to goods. Successful customers have focused on understanding customers. They know how customers. They know how customers behave, why and how they buy and even able to stimulate them to buy. Focusing on the customers needs, thus give the purpose of the business. The most crucial contact of all, is the first one of all that the customer makes with you business because if you loose him or her here, he is likely to be lost forever. This makes it important or imperative that those having initial contact with customers do their out most to help the customers and make him feel appreciated rather than treating him like an interruption. What is a customer? A customer is the most impor