Marketing Strategy for Success

Apple concepts Ltd here by invites You to take part in the monthly business forum that is expected to take place every last Thursday of the month starting Thursday/28/02/2013 at the Hotel Equatoria, equator hall conference room starting at 4pm.The main objective of this forum is to discuss entrepreneurship, networking and sharing business ideas, shaping our business atmosphere through dialogue in the business forum. We welcome You and your company/business to take part in this business forum that will be of benefit to the business community in and around the country. We expect many participants ranging from the business community, financial institutions like banks, insurance companies and many personalities who will be there to discuss the various issues in business forum. We look forward to your full participation, for more information regarding the event contact +256 712335949 or email to emmanuel.edulu@appleconceptsug.com

APPLE CONCEPTS PROJECT STRATEGIES 1. Apple concepts with adequate knowledge in Radio, TV, outdoor, print, Events, and Radio equipment installation/programming, we have been able to bring positive returns to our clients 2. This has come to be known of APPLE CONCEPT LIMITED in our short launch into the Market, Apple concepts has a strong net work of established brands and companies to enable us serve in a one stop centre of fresh ideas without compromise in quality service for your business, brand event as you can continue to grow Our Philophy say it’s “all your vision realized” i.e we are all about people. With the ever changing world we are living in, there is a high demand for fresh ideas and at Apple Concepts we believe in challenging our staff to think big for clients because the greatest establishments around the world were built by dreamers whose vision were shared with vision implementers 3. Famine/food shortage is more than a health problem, it is a social, economic and ...

In order to make risk management more effective in your IT organization, Follow these 7 steps: 1. Implement a framework for risk assessment and mapping. 2. Outline the responsibilities of risk managers with their respective domains. 3. Identify and define the risks to which the business is exposed and how to map incidents. 4. Determine the threat level and focus on the risk that have the greatest potential to affect enterprise performance. 5. Establish levels of controls for processes commensurate with the perceived threat. 6. Record and retain risk incident and near-miss information. 7. Conduct periodic risk assessments to determine changes in your company’s risk profile and assess performance. There were a lot of questions about starting businesses this week. To start you need a team, a mission and a leader. You do not have to be the leader, but you’d better have one. Different businesses require different teams, but generally you need to start with a lawyer and an accountant; one ...

ABOUT 88.4 TROPICAL FM Tropical FM is a news, talk and edutainment broadcasting station operating in the 88.40 MHz on the FM band. Its main studio is situated at plot 42 Road A, Boma Hill in Mubende, central region of Uganda. There is a liasion office situated on the main street, Plot 9, Mubende Town Council. The station started broadcasting in 2009 and operates on a 24 hour broadcast, seven days a week, covering local and international news, talkshows, and edutainment participatory programs. Tropical FM invests in documentaries, educational programming, and investigative on air material. This therefore endows Tropical FM 88.4 to appeal to both rural and urban listeners, young and old population segments. Thus Tropical FM 88.4 is a reliable and effective medium of communication. VISION AND VALUES To be a leading vertically integrated entity and to generate sustainable growth and profitability MISSION Tropical FM 88.4 wants to be an authentic voice especially for the most impoverished ...

FARMERS EXHIBITION REPORT ECONOMIC EMPOWERMENT FOR THE COMMUNITY THROUGH IMPROVED AGRICULTURE/FARMING METHODS DATE: 14TH TO 18TH MARCH 2012 VENUE: MUBENDE DISTRICT PREPARED BY APPLE CONCEPTS www.appleconceptsug.com Contact Persons Emmanuel Edulu Marketing Director Apple Concepts Ltd Email: edulu4jc@gmail.com Telephone: +256712335949, +256783822095 David Wodmal Creative Director Telephone: +256 712 688649 Email: wodmald@yahoo.co.uk MARCH 2012 Executive summary ‘The Mubende Farmers and Traders exhibition was a success, being Apple Concept’s launched agricultural exhibition in Mubende for the first time, we exceeded our expectations as per our limited budget and sponsorship. Apple Concept also was able to reduce a number of activities earlier planned as a costs cutting measure but still executed a successful five day event and we can proudly say the event was well attended, thanks to our partners Tropical FM, Century Bottling ...

ACHOLI CULTURAL EXPOSURE WITH THE THEME: “IMPROVED AGRICULTURE/FARMING AND FOOD SECURITY FOR BETTER LIVING” APPLE CONCEPTS NARRATIVE For Exhibition booking Contact Email: apple.conceptsltd@gmail.com Telephone: +256712335949, +256783822095 25TH AUGUST 2011 About Apple Concepts Our philosophy says it’s all “Your Vision Realized” i.e. We are all about people. With the ever changing world we are living in, there is a high demand for fresh ideas and at Apple Concepts we believe in challenging our staff to think big for our clients because the greatest establishments round the world were built by dreamers whose visions were shared with vision implementers. Apple Concepts Ltd was established and incorporated in 2009. We he...

ACHOLI CULTURAL EXPOSURE WITH THE THEME: “IMPROVED AGRICULTURE/FARMING AND FOOD SECURITY FOR BETTER LIVING” APPLE CONCEPTS NARRATIVE Contact Person Emmanuel Edulu Marketing Director Apple Concepts Ltd Email: apple.conceptsltd@gmail.com Telephone: +256712335949, +256783822095 25TH AUGUST 2011 About Apple Concepts Our philosophy says it’s all “Your Vision Realized” i.e. We are all about people. With the ever changing world we are living in, there is a high demand for fresh ideas and at Apple Concepts we believe in challenging our staff to think big for our clients because the greatest establishments round the world were built by dreamers whose visions were shared with vision implementers. Apple Concepts Ltd was established and inc...

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About Apple Concepts Our philosophy says it’s all “Your Vision Realized” i.e. We are all about people. With the ever changing world we are living in, there is a high demand for fresh ideas and at Apple Concepts we believe in challenging our staff to think big for our clients because the greatest establishments round the world were built by dreamers whose visions were shared with vision implementers. Apple Concepts Ltd was established and incorporated in 2009. We help clients with strategic advice in media planning and management. We provide tailored solutions to help our clients address marketing and business development imperatives. With experts across the media marketing management spectrum, we have built an agency that is committed to excellent service delivery beyond the expectations of our clients. Our company structure is designed to best serve the needs of our clients with specialized divisions i.e media planning, radio installation and maintenance, radio broadcast equipment pr...

Personal Growth, Personal Independence The limit is me One day all the employees reached the office and they say a bid advice on the door on which it was written: “Yesterday the person who has been hindering your growth in this company passed away. We invite you to join the funeral in the room that has been prepared in the gym”. In the beginning, they all got sad for the death of their colleagues, but after a while they started getting curious to know who was that man who hindered the growth of the colleagues and the company itself. The excitement in the gym was such that security agents were ordered to control the crowd within the room. The more people reached the coffin, the more the excitement heated up. Everyone thought: “Who is this guy who was hindering my progress: Well, at least he died”. One by one the thrilled employees got closer to the coffin, and when they looked inside the suddenly became speechless. They stood nearby the coffin, shocked and in silence, as if some one had...

In the current world, Marketing strategy has professionally changed,Today marketers work hard to ensure that their customers return to purchase from them. Long gone are days when success for a marketer was measured simply in the number of sales made each day. Now in most marketing situations, marketing success is not evaluated only in terms of sales figures but also by how long a marketer can retain customers. Sutisfying Relationship A key objective of marketing is to provide products and services that customers really want and to make customers feel that their business contact with organisation or company is helping to build a good relationship between the two (customer and the organisation). In this way the customer is made to feel as if she or he is a partner in the transaction and not just a source of revenue for the organisation. In the recent years, this has led to the concepts of customer care relationship management which has managed as a strategic approach that ensures that ev...

Satisfying Relationship A key objective of marketing is to provide products and services that customers really want and to make customers feel that their business contact with organisation or company is helping to build a good relationship between the two (customer and the organisation). In this way the customer is made to feel as if she or he is a partner in the transaction and not just a source of revenue for the organisation.In the recent years, this has led to the concepts of customer care relationship management which has managed as a strategic approach that ensures that everyone in the organisation understands the value of customers. This should not be the work of the marketer only. Value for customers and marketers: Value refers to the perception of benefits recieved for what someone must give up for. To customers value is often measured by how much they feel they are getting for their money.On the other side of the transaction, the marketer measures value in terms of how much p...

Success of a company: The purpose of business is to create and keep its customers. In any company, it’s the customer who determines what a business is for. It’s the customer and he alone, who through being willing to pay for a good or service , convert economic resources in to wealth, things in to goods. Successful customers have focused on understanding customers. They know how customers. They know how customers behave, why and how they buy and even able to stimulate them to buy. Focusing on the customers needs, thus give the purpose of the business. The most crucial contact of all, is the first one of all that the customer makes with you business because if you loose him or her here, he is likely to be lost forever. This makes it important or imperative that those having initial contact with customers do their out most to help the customers and make him feel appreciated rather than treating him like an interruption. What is a customer? A customer is the most impor...